Project
Project
Shreve, Crump & Low
About
Shreve, Crump & Low has been an American purveyor of fine jewelry, watches, and gifts since 1796. Created for a campaign promoting a new collection, these bright, balanced animations mirror the symmetry in the jewelry design and cleverly alternate to feature the gold and silver options. The combination of intentional movements, variations in speed, and seamless looping introduce a rhythmic pulse to the experience.